Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleThe Network Polls: A Critical Review.AuthorsSudman, SeymourAbstractThe network polls perform an important service reasonably competently although they all have major weaknesses in questionnaire testing and in analyses of results. They are an excellent source of material for secondary analyses.SubjectsUNITED States; PUBLIC opinion polls; SURVEYS; TELEVISION stations; PUBLIC policy (Law); CBS Interactive Inc.; NATIONAL Broadcasting Co. Inc.; AMERICAN Broadcasting Co.PublicationPublic Opinion Quarterly, 1983, Vol 47, Issue 4, p490ISSN0033-362XPublication typeArticleDOI10.1086/268807