Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleMANAGEMENT DECISION METHODS.AuthorsLynch, James; Peterson, Robert A.; Kerin, Roger A.AbstractThe article reviews the book "Management Decision Methods," by William E. Souder.SubjectsMANAGEMENT Decision Methods: For Managers of Engineering &; Research (Book); SOUDER, William E.; DECISION making; NONFICTIONPublicationJournal of Marketing Research (JMR), 1981, Vol 18, Issue 4, p490ISSN0022-2437Publication typeBook ReviewDOI10.2307/3151353