Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleUsing Simulations in the Marketing Classroom.AuthorsKietzmann, Jan; Pitt, LeylandAbstractAn introduction for the periodical "Journal of Marketing Education" is presented.SubjectsMARKETING periodicals; MARKETING educationPublicationJournal of Marketing Education, 2016, Vol 38, Issue 2, p71ISSN0273-4753Publication typeArticleDOI10.1177/0273475316653542