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- Title
La representación de la violencia en los tráileres de las películas de Walt Disney Pictures.
- Authors
Garrido Lora, Manuel
- Abstract
This research examines the representation of violence in 23 trailers of animated films produced by Walt Disney Pictures. Using the methodology of content and narrative analysis, and the previous experience of the researcher in the analysis of violence in advertising spots, the profile representation of violence is extracted. The conclusions outlined in the model representation of violence in the trailers analyzed disadvantage with respect to the possible cognitive effects on minors, like imitation or insensitivity.
- Subjects
VIOLENCE in motion pictures; MOTION pictures &; children; IMITATIVE behavior in children; SENSITIVITY (Personality trait); FILM trailers; ANIMATED films; WALT Disney Co.; NARRATIVE inquiry (Research method); CONTENT analysis
- Publication
Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria, 2010, Vol 15, Issue 29, p47
- ISSN
1137-1102
- Publication type
Article