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- Title
THE RIVERTON-KING COUNTY SMALL BUSINESS TRAINING SERIES: A CASE STUDY.
- Authors
Long, Jamye; Johnson, Cooper; Foster, Renée
- Abstract
This case is designed to be a class activity for introductory courses in entrepreneurship, small business management, marketing principles, and introduction to business. Through participating in this case activity, students will gain a better understanding of the decision making process including identifying problems and possible solutions. Additionally, group activities are presented to allow students to experience team exercises focused on the issues presented in the case. Teaching notes are provided to assist instructors with guiding students through the case, questions presented, and group activities. Teaching notes include key learning points of the case, suggested student responses to the case questions, recommended class times allotted for the case activities, and possible courses in which this case might align with material covered.
- Subjects
ENTREPRENEURSHIP; MARKETING; SMALL business management; DECISION making
- Publication
International Journal of the Academic Business World, 2016, Vol 10, Issue 2, p19
- ISSN
1942-6089
- Publication type
Case Study