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- Title
First Catch Your Fish: Designing a "Low Energy Fish" Label.
- Authors
Grinnall, Andy; Burnett, Simon
- Abstract
This paper explores the application of information design principles to label design for fish packaging, identifying energy implications for the product. This stage of the project has consisted of: A review and distillation of the relevant literature on information and label design; environmental and labelling standards; and literature on consumer reaction to the design and information content of the label. Considering the design of a label requires the analysis and integration of a variety of factors while attempting to satisfy the demands of consumers and retailers.
- Subjects
FOOD packaging; FISH as food; ENERGY labeling
- Publication
Sustainability (2071-1050), 2015, Vol 7, Issue 5, p6086
- ISSN
2071-1050
- Publication type
Article
- DOI
10.3390/su7056086