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- Title
Cultural Diversity in American Media History.
- Authors
Dates, Jannette L.
- Abstract
The article focuses on the cultural diversity in the American media history as exemplified in the book "Split Image: African Americans in the Mass Media," by Jannette L. Dates and William Barlow. The book is a historical, comparative analysis that develops the theme of a war of images as a mechanism to help encourage understanding of how and why the mass media evolved as they did with respect to African American citizens. It argues that majority rule unconsciously carries with it the threat of domination and therefore the tendency for people to endorse the status quo. In the U.S., white domination gave rise to African American cultural resistance, splitting the black image. In this regard, on the one hand there were the numerous white developed images of black people, while on the other hand there were the self-developed images that some African Americans managed to maneuver past the white gatekeepers, who consistently attempted to block images that were not a part of their own experience. The book is designed to help African Americans in reclaiming their historical identity and to encourage all image-makers to develop and show respect for the multiracial, multicultural society that will characterize the U.S. in the 21st century.
- Subjects
SPLIT Image: African Americans in the Mass Media (Book); BARLOW, William; DATES, Jannette Lake, 1937-; AFRICAN Americans in mass media; MULTICULTURALISM; AFRICAN Americans
- Publication
Film & History (03603695), 1991, Vol 21, Issue 2/3, p64
- ISSN
0360-3695
- Publication type
Article
- DOI
10.1353/flm.1991.a395788