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- Title
EL PERFIL DEL EMPRESARIO Y SU RELACIÓN CON LOS FACTORES DE ÉXITO EMPRESARIAL EN LA MIPYME DEL SECTOR SERVICIOS.
- Authors
Cadena, Zoila López
- Abstract
The present investigation has the objective of analyzing the profile of the entrepreneur in the MSMEs of the service sector of the City of Puebla and its impact with the factors of business success. This is a conclusive, descriptive, cross-sectional and non-experimental investigation. Also, because the sample has been selected for convenience, it is a non-probabilistic investigation. A mixed type survey was applied, 200 entrepreneurs were interviewed in a personal and virtual way of dry cleaners, laundries, economic funds, restaurants, medical offices, beauty-spa clinics, aesthetics and gyms located in the city of Puebla. And the instrument was a closed questionnaire composed of 23 items divided into 7 Dimensions. Among the results, it is necessary that the degree of studies that the entrepreneurs of the MSMEs of the service sector of the City of Puebla possess, will depend on being open to consider an employee and / or employee-family member as a right hand in the organization. And there is a relationship between the years of experience that an entrepreneur has in his company and the frequency of employee training, with the vision of sharing the objectives to employees so that everyone is in the same strategic direction and understanding the business direction of the company, reinforced with a professional and practical training that allows to strengthen the skills of the employees.
- Subjects
PUEBLA de Zaragoza (Mexico); BUSINESS success; MEDICAL offices; SERVICE industries; DRY cleaning industry; EMPLOYEE training
- Publication
Revista de Administraçãao da UNIMEP, 2019, Vol 17, Issue 4, p111
- ISSN
1679-5350
- Publication type
Article