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- Title
Online CRM start-up looks overseas for opportunities.
- Authors
Leung, Teresa
- Abstract
An interview with online Customer Relationship Management (CRM) provider e-Sense Chief Executive Officer (CEO) Keith Tam, is presented. When asked about email marketing, event management, and CRM industry, he mentions that their business platform GearApp not only involves the aforementioned applications, but also their automatic database integration. He discloses that his company started in 2008. He also relates how he differentiates their company from others.
- Subjects
TAM, Keith; WOMEN chief executive officers; E-Sense (Company); COMPUTER software industry; CUSTOMER relationship management software
- Publication
ComputerWorld Hong Kong, 2010, Vol 26, Issue 4, p32
- ISSN
1023-4934
- Publication type
Interview