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- Title
A Conceptual Paper on External Environment Analysis Models.
- Authors
Kinange, Uttamkumar; Patil, Nikhil
- Abstract
This Research Paper covers few commonly used methods of "External Environment Analysis" which are popular in the Business and Academic world. The "External Environment Analysis" models which are considered in this research paper for the research study are - "Porter's Five Forces Analysis", "PEST - Political, Economic, Social, Technological Analysis", PESTLE - Political, Economic, Social, Technological, Legal, Environmental Analysis", "ABCD - Advantages, Benefits, Constraints and Disadvantages Analysis". The main purpose of this Research Paper is to review the necessary and importance of the "External Environment Analysis" and examine the main features of the few - Four (4), popularly practiced "External Environment Analysis" methods along with their merits and short comings if any.
- Subjects
PESTS; STRATEGIC planning
- Publication
3D: IBA Journal of Management & Leadership, 2020, Vol 12, Issue 1, p54
- ISSN
2230-7524
- Publication type
Article