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- Title
Nationalism in the United States and Canadian primetime broadcast coverage of the 2014 Winter Olympics.
- Authors
Angelini, James R; MacArthur, Paul J; Smith, Lauren Reichart; Billings, Andrew C
- Abstract
The CBC's and NBC's primetime broadcasts of the 2014 Winter Olympics were analyzed to determine differences between the media treatment of home nation and foreign athletes. The CBC results showed that Canadian athletes represented 48.5% of total athlete mentions and constituted all of the top 20 most-mentioned athletes. NBC results showed that American athletes represented 43.9% of their total mentions and 65% of the top 20 most-mentioned athletes. The CBC was more likely to attribute Canadian athletic successes to commitment and intelligence, and non-Canadian successes to strength. The CBC was more likely to discuss the emotions and background of non-Canadians and make neutral/other comments about Canadians. NBC was more likely to attribute American failures to experience. Comparisons between the networks revealed 30 significant differences in the manner of depicting home athletes compared to athletes from other nations.
- Subjects
AMERICAN nationalism; OLYMPIC Winter Games; NATIONAL Broadcasting Co. Inc.; BROADCASTING industry; CANADIAN Broadcasting Corp.
- Publication
International Review for the Sociology of Sport, 2017, Vol 52, Issue 7, p779
- ISSN
1012-6902
- Publication type
Article
- DOI
10.1177/1012690215619205