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Marketing in the United Kingdom.
- Published in:
- Journal of Marketing, 1981, v. 45, n. 2, p. 161, doi. 10.2307/1251678
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- Article
PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 139
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- Publication type:
- Article
REGULATION OF CHANNELS OF DISTRIBUTION.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 138
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- Publication type:
- Article
REGULATION OF PRICE COMPETITION.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 138
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- Publication type:
- Article
REGULATIONS OF PRODUCT CHARACTERISTICS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 137
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- Publication type:
- Article
A Review of Marketing Literature in Australia.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 159, doi. 10.2307/1251677
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- Article
DESCRIPTION, INSIGHT, AND THEORY: A REVIEW OF THREE ADVERTISING TEXTS.
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- 1981
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- Publication type:
- Book Review
A Century of Marketing.
- Published in:
- 1981
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- Publication type:
- Book Review
Marketing Abstracts.
- Published in:
- 1981
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- Abstract
REGULATION OF MONOPOLISTIC METHODS.
- Published in:
- Journal of Marketing, 1981, v. 45, n. 2, p. 135
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- Publication type:
- Article
PROBLEMS AND CHALLENGES IN SOCIAL MARKETING.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 79, doi. 10.2307/1251667
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- Publication type:
- Article
THE INFLUENCE OF PRODUCT CHARACTERISTICS ON THE EXPORT PERFORMANCE OF NEW INDUSTRIAL PRODUCTS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 110, doi. 10.2307/1251670
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- Publication type:
- Article
MEASURE UNRELIABILITY: A HIDDEN THREAT TO CROSS-NATIONAL MARKETING RESEARCH?
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- Journal of Marketing, 1981, v. 45, n. 2, p. 98, doi. 10.2307/1251669
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- Publication type:
- Article
AN ASSESSMENT OF THE CONTRIBUTION OF LOG LINEAR MODELS TO MARKETING RESEARCH.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 89, doi. 10.2307/1251668
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- Publication type:
- Article
THE MARKETING OF LEGAL SERVICES.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 123, doi. 10.2307/1251671
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- Article
From the Editor: RESEARCH AND MANAGEMENT.
- Published in:
- Journal of Marketing, 1981, v. 45, n. 2, p. 8, doi. 10.1177/002224298104500201
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- Publication type:
- Article
BEHAVIORAL LEARNING THEORY: ITS RELEVANCE TO MARKETING AND PROMOTIONS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 70, doi. 10.2307/1251666
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- Publication type:
- Article
THE EFFECTS OF REFERENCE PRICES IN RETAIL ADVERTISEMENTS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 61, doi. 10.2307/1251665
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- Article
NEW PRODUCT SCENARIOS: PROSPECTS FOR SUCCESS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 48, doi. 10.2307/1251664
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- Publication type:
- Article
CONSUMERS' DECISION PLANS AND SUBSEQUENT CHOICE BEHAVIOR.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 33, doi. 10.2307/1251663
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- Publication type:
- Article
CONSUMER/VOTER BEHAVIOR IN THE PASSAGE OF THE MICHIGAN CONTAINER LAW.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 19, doi. 10.2307/1251662
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- Publication type:
- Article
MARKETING STRATEGY DIFFERENCES BETWEEN STATE AND PRIVATELY OWNED CORPORATIONS: AN EXPLORATORY ANALYSIS.
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- Journal of Marketing, 1981, v. 45, n. 2, p. 11, doi. 10.2307/1251661
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- Publication type:
- Article