We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
The Downstream Consequences of Problem-Solving Mindsets: How Playing with LEGO Influences Creativity.
- Authors
MOREAU, C. PAGE; ENGESET, MARIT GUNDERSEN
- Abstract
Business leaders, governments, and scholars are increasingly recognizing the importance of creativity. Recent trends in technology and education, however, suggest thatmany people are facing fewer opportunities to engage in creative thought as they increasingly solve well-defined (vs. ill-defined) problems. Using three studies that involve real problem-solving activities (e.g., putting together a LEGO kit), the authors examine the mindset created by addressing such well-defined problems. The studies demonstrate the negative downstream impact of such a mindset on both creative task performance and tendency to choose to engage in creative tasks. The research has theoretical implications for the creativity and mindset literature streams as well as substantive insights for managers and public policy makers.
- Subjects
PLAY; LEGO toys; PROBLEM solving; DIVERGENT thinking; CREATIVE ability; CONVERGENT thinking
- Publication
Journal of Marketing Research (JMR), 2016, Vol 53, Issue 1, p18
- ISSN
0022-2437
- Publication type
Article
- DOI
10.1509/jmr.13.0499