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- Title
MESAJUL CREDINŢEI ÎMPĂRTĂŞIT PRIN MIJLOACE MODERNE DE COMUNICARE.
- Authors
Teleanu, Bogdan-Aurel
- Abstract
Over the last years, the Romanian Patriarchate has made significant progress in the realm of institutional social communication, by creating or developing Orthodox means of communication, from the daily "Ziarul Lumina" to the radio and TV station TRINITAS or the press agency BASILICA. With the establishment of the BASILICA press center - including the Press Bureau, the radio station, the TV station, the daily publication and the press agency - which allowed further missionary activity in the public sphere, the Romanian Orthodox Church integrated itself into the new cultural trend of our present times, known as "media culture". In the context of integrating the Church communication into the mass-media culture, the present study aims to employ the rhetorics of value in the church discourse. The purpose of this rhetorics of value is to seek ways of reconciling the perspectives in the tandem "Vox Dei, vox populi" in order to counter reductionism to a single vision on reality, namely that determined by public opinion, or the antagonism separating God's will from the will of people, according to the manicheistic principle good versus evil. Appropriating a culture of communication - which presupposes awareness of the effect produced by mass-media on the opinion climate - has the merit of correcting rhetorical errors, as is the case with the "double language", and of opening new ministration vistas, such as the faith promoters' freedom to choose their appropriate means of communication. "When the righteous triumph, there is great elation; but when the wicked rise to power, men go into hiding" (Proverbs 28:12). This principle is confirmed by the modern communication means, through the "test of speaking and silence" employed by the public opinion theory called "the spiral of silence". Thus, modern mass-media represent an instrument which can assess the dominant trend of a society, by gauging the people's willingness to speak out and their tendency to remain silent. From the perspective of this public opinion theory, the conclusion is: it is not the elites that have maintained the Romanian Orthodox Church, but the faithful worshippers for whose sake God loves it.
- Subjects
MASS media &; religion; ORTHODOX Eastern Church; MASS media in missionary work; MASS media &; social integration; MARKET-driven journalism; DISCOURSE theory (Communication); WILL of God; FREE will &; determinism
- Publication
Studii Teologice, 2010, Vol 6, Issue 2, p187
- ISSN
1011-8845
- Publication type
Article