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- Title
THE FRENCH WINE INDUSTRY.
- Authors
Ashby, Bentley
- Abstract
The wine industry has witness a vast amount of growth over the past few years. Even though the industry is not dominating the world markets when it comes to menu selections when dining out, it is still gaining in market share and helps a lot of full service restaurants to survive during a time of down turn in discretionary spending. Focusing on the French wine market provides an idea of the complexity of the overall market in that some of the most expensive wines come from France. Knowing the history of the regions wherein fine wine making is indigenous provides a broad knowledge of French wines and the specificities of wines and their locales. Knowing about French wines, it areas of origin, and the pairing of wines with food products might in turn assist owner/operators in developing a vision for enhancing wine sales in the future.
- Subjects
FRANCE; FRENCH wines; HISTORY of wine; WINE industry; WINE analysis
- Publication
Consortium Journal of Hospitality & Tourism, 2008, Vol 13, Issue 1, p73
- ISSN
1535-0568
- Publication type
Article