Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleThe Use of Seeker and Sentry Persuasion Management Strategies by Heterosexual Male Shoppers.AuthorsTuncay, Linda; Otnes, Cele C.AbstractAn abstract of the presentation “The Use of Seeker and Sentry Persuasion Management Strategies by Heterosexual Male Shoppers,” by Linda Tuncay and Cele C. Otnes is presented.SubjectsMALE consumersPublicationAdvances in Consumer Research, 2007, Vol 34, p565ISSN0098-9258Publication typeAbstract