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- Title
How we think they see us? Valence and difficulty of retrieval as moderators of the effect of meta-stereotype activation on intergroup orientations.
- Authors
Vázquez, Alexandra; Yzerbyt, Vincent; Dovidio, John F.; Gómez, Ángel
- Abstract
Previous research indicates that meta-stereotypes are predominantly negative. However, the valence of the meta-stereotypes may not be the only factor accounting for the detrimental effects associated with their activation. In addition to valence, we propose that the subjective difficulty of retrieving the meta-stereotype might critically determine whether its activation deteriorates intergroup orientations. An experimental study showed that the effect of the meta-stereotype activation on the desire to interact with outgroup members was moderated by the interaction between the valence of the meta-stereotype and its difficulty of retrieval. In particular, the activation of a positive meta-stereotype deteriorated intergroup orientations when the difficulty of retrieval was high as compared with a condition in which the difficulty of retrieval was low. In sharp contrast, the activation of a negative meta-stereotype worsened intergroup orientations when the difficulty of retrieval was low as compared with a condition in which the difficulty of retrieval was high.
- Subjects
CONTACT hypothesis (Sociology); STEREOTYPES; SOCIAL psychology; DEPENDENCY grammar; META-analysis
- Publication
International Journal of Psychology, 2017, Vol 52, p26
- ISSN
0020-7594
- Publication type
Article
- DOI
10.1002/ijop.12260