Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleImproving R&D/Marketing relations: R&D's perspective.AuthorsGupta, Ashok K.; Wilemon, DavidPublicationR&D Management, 1990, Vol 20, Issue 4, p277ISSN0033-6807Publication typeArticleDOI10.1111/j.1467-9310.1990.tb00718.x