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- Title
ESTRATÉGIA DE INFLUÊNCIA NOS GRUPOS JBS E ODEBRECHT: ÂMBITO DE ATUAÇÃO E OBJETIVOS ESTRATÉGICOS.
- Authors
Correia Ferreira, Rui Fernando; Fróes Couto, Felipe; Almada, Lívia; Almeida Vilela, Bruno
- Abstract
Objective: The objective of this study was to identify and categorize influence strategy objectives pursued by JBS and Odebrecht in order to gain a competitive advantage in their relationship with the State. Theoretical framework: Beyond the theoretical perspective of the non-market strategy, and based on economic sociology, the concept of influence strategy was used to analyze social, political, and economic relations between the State and corporations. Method: We employed a ‘structure analysis’ for the identified events, based on over 35 hours of video recordings with 27 executives from the aforementioned companies. Results: We identified 23 cases of influence strategies, in which private actors used complex actions in Company-State relations in search of gains from sources of competitive advantages. Conclusion: Three common strategic goals were identified: i) contract winning; ii) regulation/exemption; iii) influence on the public bureaucracy at the municipal, state, and federal levels.
- Subjects
ECONOMIC sociology; SOCIOECONOMICS; CORPORATIONS; BUREAUCRACY; INTERORGANIZATIONAL relations
- Publication
Revista Ibero-Americana de Estratégia (RIAE), 2024, Vol 23, Issue 2, p1
- ISSN
2176-0756
- Publication type
Article
- DOI
10.5585/2024.24896