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- Title
Orthodontics and the promise of alchemy.
- Authors
Marya, Anand; Venugopal, Adith
- Abstract
In this article, the author presents their views on responsibility for orthodontists to the practice of orthodontics rather than to help companies run the business of orthodontics. Topics discussed include aim to promote education and training in institutions without the influence of commercial marketing; need to establish an evidence-based practice; and need to differentiate appropriate and effective treatment strategies from baseless marketing claims.
- Subjects
ORTHODONTICS; MEDICAL education; TREATMENT effectiveness; MARKETING; RESPONSIBILITY
- Publication
Kieferorthopädie: die Zeitschrift für die Praxis, 2021, Vol 35, Issue 3, p287
- ISSN
0945-7917
- Publication type
Article