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- Title
Girişimcilikte Dijitalleşme: Kadın Girişimciler Üzerinde Nitel Bir Araştırma.
- Authors
TURHAN, Melike
- Abstract
Entrepreneurial activities, which are considered as the fundamental source of economic growth and development, strives to keep up with the rapid developments in technology. The role of women entrepreneurs in increasing the number of entrepreneurial companies is emphasized both by researchers and policymakers. The purpose of this study is to investigate women entrepreneurs' view on digitalization in entrepreneurship and how they implement digitalization. The data was obtained through semi-structured interviews with 18 women entrepreneurs from the province of Amasya. The obtained data was analyzed with the qualitative analysis software Maxqda 2022. According to the results of the analysis, sub-themes of "Demographic Traits", "Organizational Structure", "Perception of Entrepreneurship", "Being a Woman Entrepreneur", and "Perception of Digitalization" have been determined under the main theme of "Digitalization in Entrepreneurship", and the pattern between the sub-themes and the codes has been analyzed through participants' quotes from the interviews.
- Subjects
DIGITAL technology; ENTREPRENEURSHIP
- Publication
Çankırı Karatekin University Journal of the Faculty of Economics & Administrative Sciences, 2023, Vol 13, Issue 3, p976
- ISSN
1308-5549
- Publication type
Article
- DOI
10.18074/ckuiibfd.1309846