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- Title
CONSIDERATIONS ON THE STRUCTURE AND ORGANIZATION CIRCUIT IN DISTRIBUTION AND CAPITALIZATION, CHARACTERISTIC FOR THE INTEGRATED UNITS IN THE PRODUCT CHAIN "GRAIN AND PROCESSED GRAIN PRODUCTS".
- Authors
DROBOTĂ, BENEDICTA; CHIRAN, A.; GÎNDU, ELENA
- Abstract
In this paper, is considering the product chain "grain and processed grain products" on components, and in the whole form of a SWOT analysis, as sub-domain performance is assessed not only on the amount of each component on chain performance but take into account the synergistic effect induced by realising the chain activity. The authors propose the design of an organizational structure, as a flux characteristic for the integrated units in the product chain "grain and processed grain products", to achieve the highest level of efficiency, from first stage,when the operators have large areas of land and continuing with storage, transport, processing lines and packaging, retail stores.
- Subjects
SWOT analysis; COMPETITIVE advantage in business; GRAIN; RETAIL industry; SUPPLY chains; ORGANIZATIONAL structure
- Publication
Agricultural Management / Lucrari Stiintifice Seria I, Management Agricol, 2011, Vol 13, Issue 2, p57
- ISSN
1453-1410
- Publication type
Article