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- Title
Banking on Folk Art: Banamex-Citigroup and Transnational Cultural Citizenship.
- Authors
COFFEY, MARY K.
- Abstract
This article offers two readings of The Great Masters of Mexican Folk Art, a travelling exhibition of the Fomento Cultural Banamex, AC's folk art collection that coincided with Citigroup's buyout of Banamex, Mexico's second largest bank. The first, a political economic critique, situates the exhibition within the neoliberal economic reform of the Mexican banking system and the designs of US-based transnational banks on migrant remittances. The second, a material culture approach, focuses on the exhibitionary strategies employed to incentivise folk art consumption as a mode of cosmopolitan citizenship.
- Subjects
MEXICO; MEXICAN folk art; TRAVELING exhibitions; FOLK art exhibitions; CONSUMPTION (Economics); CITIZENSHIP; BANKING industry; GRUPO Financiero Banamex SA de CV; LIBERALISM; ART &; society; CITIGROUP Inc.; SOCIAL conditions in Mexico, 1970-
- Publication
Bulletin of Latin American Research, 2010, Vol 29, Issue 3, p296
- ISSN
0261-3050
- Publication type
Article
- DOI
10.1111/j.1470-9856.2009.00351.x