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- Title
PRICE SPREAD AND EFFICIENCY OF MARKETING OF TOMATO IN RAJASTHAN.
- Authors
Meena, Susheela; Singh, I. P.
- Abstract
The present investigation was carried out to study the price spread and efficiency in marketing of tomato. The study was conducted in Jaipur and Kota which were selected on the basis of highest area and production of tomato. Due to perishable nature of vegetable, the farmers did not stock tomato for sale in lean months. Therefore, there was no difference in marketable and marketed surplus of tomato. Total marketing cost accounted for 18.20 per cent and marketing margins accounted for 31.80 per cent of consumer's rupee. In Kota, producer's share in consumer's rupee was 52.73 per cent. Total marketing cost accounted for 18.21 per cent and marketing margins were 29.06 per cent of consumer's rupee. Total marketing cost accounted for 18.22 per cent and marketing margins were 38.45 per cent of price paid by the consumer. Total marketing cost accounted for 18.40 per cent and marketing margins were 34.33 per cent of price paid by the consumer.
- Subjects
RAJASTHAN (India); TOMATOES; PERISHABLE goods; INDIAN rupee; VEGETABLE marketing; PRICES
- Publication
Indian Journal of Agricultural Research, 2014, Vol 48, Issue 4, p294
- ISSN
0367-8245
- Publication type
Article
- DOI
10.5958/0976-058X.2014.00663.5