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FINITE-DEGREE UTILITY INDEPENDENCE.
- Published in:
- Mathematics of Operations Research, 1982, v. 7, n. 3, p. 348, doi. 10.1287/moor.7.3.348
- By:
- Publication type:
- Article
GAINING MORE BY STOCKING LESS: A COMPETITIVE ANALYSIS OF PRODUCT AVAILABILITY.
- Published in:
- Marketing Science, 1994, v. 13, n. 1, p. 3, doi. 10.1287/mksc.13.1.3
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- Publication type:
- Article
CONSTANT EXCHANGE RISK PROPERTIES.
- Published in:
- Operations Research, 1987, v. 35, n. 2, p. 206, doi. 10.1287/opre.35.2.206
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- Publication type:
- Article
PERSPECTIVES ON UTILITY THEORY.
- Published in:
- Operations Research, 1986, v. 34, n. 1, p. 179, doi. 10.1287/opre.34.1.179
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- Publication type:
- Article
Equivalences and Continuity in Multivalent Preference Structures.
- Published in:
- Operations Research, 1981, v. 29, n. 2, p. 282, doi. 10.1287/opre.29.2.282
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- Publication type:
- Article
Pyramid and Semicube Decompositions of Multiattribute Utility Functions.
- Published in:
- Operations Research, 1976, v. 24, n. 2, p. 256, doi. 10.1287/opre.24.2.256
- By:
- Publication type:
- Article
A Fractional Hypercube Decomposition Theorem for Multiattribute Utility Functions.
- Published in:
- Operations Research, 1975, v. 23, n. 5, p. 941, doi. 10.1287/opre.23.5.941
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- Publication type:
- Article
Multiple Criteria Decision Making.
- Published in:
- 1974
- By:
- Publication type:
- Book Review
UTILITY ASSESSMENT METHODS.
- Published in:
- Management Science, 1984, v. 30, n. 11, p. 1283, doi. 10.1287/mnsc.30.11.1283
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- Publication type:
- Article
ERRATA TO "SURVEY OF MULTIATTRIBUTE UTILITY THEORY AND APPLICATIONS".
- Published in:
- 1978
- By:
- Publication type:
- Correction notice
A BALANCE MODEL FOR EVALUATING SUBSETS OF MULTIATTRIBUTED ITEMS.
- Published in:
- Management Science, 1976, v. 22, n. 5, p. 528, doi. 10.1287/mnsc.22.5.528
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- Publication type:
- Article
Competitive Strategies: An Advanced Textbook in Game Theory for Business Students.
- Published in:
- 1984
- By:
- Publication type:
- Book Review
Expected Utility Hypotheses and the Allais Paradox (Book Review).
- Published in:
- 1981
- By:
- Publication type:
- Book Review
Group Choice.
- Published in:
- 1981
- By:
- Publication type:
- Book Review
Non-Archimedean Utility Theory.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
PREFERENCE INTENSITY MEASUREMENT.
- Published in:
- Annals of Operations Research, 1989, v. 19, n. 1-4, p. 205, doi. 10.1007/BF02283521
- By:
- Publication type:
- Article
Utility assessment procedures for polynomial-exponential functions.
- Published in:
- Naval Research Logistics, 1988, v. 35, n. 6, p. 597, doi. 10.1002/1520-6750(198812)35:6<597::AID-NAV3220350607>3.0.CO;2-Z
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- Publication type:
- Article
Strategies for leveraging master brands.
- Published in:
- Marketing Research, 1992, v. 4, n. 3, p. 32
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- Publication type:
- Article
Managing Brand Equity.
- Published in:
- Marketing Research, 1989, v. 1, n. 3, p. 24
- By:
- Publication type:
- Article
Decision Structuring with Phantom Alternatives.
- Published in:
- Management Science, 1993, v. 39, n. 10, p. 1214, doi. 10.1287/mnsc.39.10.1214
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- Publication type:
- Article
DOMINANCE AND TYPICALITY IN BRAND EXTENSIONS.
- Published in:
- Advances in Consumer Research, 1992, v. 19, n. 1, p. 256
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- Publication type:
- Article
A Relational Model for Category Extensions of Brands.
- Published in:
- Advances in Consumer Research, 1990, v. 17, n. 1, p. 856
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- Publication type:
- Article