Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleAdvertising Digital, Storytelling And Transmedia Narrative: Consumer Educommunication Publicidad digital, storytelling y transmedia narrative: Educomunicación del consumidor.AuthorsElías Zambrano, Rodrigo; Jiménez Marín, Gloria; García Medina, IrenePublicationRazón y Palabra, 2018, Vol 22, Issue 2, p467ISSN1605-4806Publication typeArticle