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- Title
Medijų kultūra: instituciniai veiklos modeliai.
- Authors
Bajakevičius, Tautvydas
- Abstract
The article „Media Culture: Institutional Models of Activity‟ utilises the institutional perspective of the analysis in order to discuss the main institutional models of the activities, principles and strategies that relate to the culture of media. The object of the article is those institutions that represent and accelerate the multiple, reticulate and dynamic culture of media and the most important festivals, symposiums and creative laboratories of media culture. The institutional representative strategies of the tendencies and processes of the culture of media are best reflected by festivals like „Ars Electronica‟ (Linz, Austria) and „Transmediale" (Berlin, Germany). Whereas „Ars Electronica" is orientated towards the promotion and spread of technological progress and enthusiasm for media, the stimulation of gigantic interdisciplinary projects and the development of the net of creative industries, „Transmediale‟ focuses on the critical reflection of the reality of contemporary media and investigations into alternative possibilities, whilst representing the newest tendencies in digital art. The symposiums of media culture and contemporary creative laboratories follow the models of institutional activity that accelerate the tendencies of media culture. The article discusses the particular activity of ISEA (International Symposium for Electronic Arts) and the cycle of creative laboratories RAM (Re-Approaching New Media), in the organisation of a network of communication among a media activists, artists and theoreticians, relating their local and global contexts and initiating the processes of the culture of mediums. Within this analysis of the models of the activity of institutions, the strategies of institutions of international importance („The Institute of Unstable mediums V2_„(Amsterdam, Netherlands) and „ZKM‟ - Karslruhe art and mediums center (Karlsruhe, Germany)) are discussed, highlighting their particularity and their main paradigms.
- Subjects
COMMUNICATION &; culture; VIDEO art; COMMERCIAL art; ART genres; VISUAL communication; INTERDISCIPLINARY education
- Publication
Acta Academiae Artium Vilnensis, 2008, Issue 50, p51
- ISSN
1392-0316
- Publication type
Article