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- Title
Role-play Exercises in User Experience-driven Product Development.
- Authors
Winter, Dominique
- Abstract
Where ideas exist for products or features, User Experience (UX)-related aspects are usually not given enough consideration. Role-play exercises enable the implicit knowledge of experts which then can be used to identify and refine UX-related factors in product ideas. From early childhood, people use role-play to try out roles and get to know them. Their experience provides them with a more in-depth understanding for the roles and also teaches them how to interact with each other. This original learning method can therefore be applied by most people without a great deal of preparation. Personas (i. e. prototypical user) are ultimately a form of role description and are used as a launching point from which to place ourselves in the position of a user. Scenarios offer contextual information and provide a scope for the role-play exercise to move on.
- Subjects
USER-centered system design; NEW product development; ROLE playing
- Publication
I-com, 2016, Vol 15, Issue 1, p117
- ISSN
1618-162X
- Publication type
Article
- DOI
10.1515/icom-2016-0012