Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.Title"Principles of HMO Promotion and Public Relations: The CarleCare HMO Experience"AuthorsMitchener, CalvinAbstractA review of the article "Principles of HMO Promotion and Public Relations: The CarleCare HMO Experience," by Daniel Franklin, which was published in the September/October 1981 issue of "Medical Group Management," is presented.SubjectsPERIODICALS; HEALTH maintenance organizationsPublicationJournal of Health Care Marketing, 1982, Vol 2, Issue 1, p55ISSN0737-3252Publication typeBook Review