Profiles Paul E. Green of the University of Pennsylvania's Wharton School and Joseph W. Newman of the University of Arizona's Eller School of Management, the winners of the Fellows in Consumer Behavior awards given at the 19th annual convention of the Association of Consumer Research. The awards were presented by Jerome B. Kernan of George Mason University. Green's role as the S.S. Kreege Professor of Marketing at the Wharton School; Awards; Newman's career.