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- Title
Media Richness, Communication Apprehension and Participation in Group Videoconferencing.
- Authors
Campbell, John
- Abstract
Although videoconferencing technologies perform an important function in organizational communication, many users remain apprehensive about using the medium for routine communication. The study draws on media choice theory to assess the impact of communication apprehension and participation on perceptions of task characteristics and media traits. The results demonstrate that user aversion to videoconferencing has a significant impact on perceptions of task and media. A significant interaction was also revealed between communication apprehension and user participation relating to perceptions of communication richness.
- Subjects
VIDEOCONFERENCING; MEDIA richness theory (Communication); COMMUNICATION apprehension; NONBOOK materials selection; ORGANIZATIONAL communication
- Publication
Journal of Information, Information Technology & Organizations, 2007, Vol 2, p87
- ISSN
1557-1319
- Publication type
Article