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- Title
FOCUS FIRMS AND HP. GROWING GLOBAL.
- Authors
Godson, Nancy
- Abstract
The article deals with the partnership between master of business administration degree candidates of Baylor Business and Hewlett Packard (HP) to research and provide solutions on core issues. The HP Focus Firm Project divided students into teams tasked with recommending expansion strategies for the North American, Russian and Chinese markets. HP executives were helpful to the teams which served as a learning opportunity for the Baylor students.
- Subjects
ACADEMIC-industrial collaboration; BUSINESS partnerships; MASTER of business administration degree; HEWLETT-Packard Co.; TEAM learning approach in education
- Publication
Baylor Business Review, 2007, Vol 25, Issue 2, p18
- ISSN
0739-1072
- Publication type
Article