Found: 120
Select item for more details and to access through your institution.
Seeking the Ideal Level of Design Newness: Consumer Response to Radical and Incremental Product Design.
- Published in:
- Journal of Product Innovation Management, 2013, v. 30, p. 34, doi. 10.1111/jpim.12062
- By:
- Publication type:
- Article
Innovation Aesthetics: The Relationship between Category Cues, Categorization Certainty, and Newness Perceptions.
- Published in:
- Journal of Product Innovation Management, 2013, v. 30, n. 2, p. 192, doi. 10.1111/j.1540-5885.2012.00995.x
- By:
- Publication type:
- Article
Narrative Transportation in Concept Tests for Really New Products: The Moderating Effect of Reader-Protagonist Similarity Narrative Transportation in Concept Tests for Really New Products: The Moderating Effect of Reader-Protagonist Similarity.
- Published in:
- Journal of Product Innovation Management, 2012, v. 29, p. 157, doi. 10.1111/j.1540-5885.2012.00961.x
- By:
- Publication type:
- Article
Imagination Difficulty and New Product Evaluation.
- Published in:
- Journal of Product Innovation Management, 2012, v. 29, p. 76, doi. 10.1111/j.1540-5885.2012.00951.x
- By:
- Publication type:
- Article
Clarity in Defining Product Design: Inspiring Research Opportunities for the Design Process.
- Published in:
- Journal of Product Innovation Management, 2011, v. 28, n. 3, p. 425, doi. 10.1111/j.1540-5885.2011.00816.x
- By:
- Publication type:
- Article
Visualizing the Self: Exploring the Potential Benefits and Drawbacks for New Product Evaluation.
- Published in:
- Journal of Product Innovation Management, 2004, v. 21, n. 4, p. 259, doi. 10.1111/j.0737-6782.2004.00077.x
- By:
- Publication type:
- Article
Deceptive Strategic Identity Support: Misrepresentation of Information to Protect Another Individual's Public Self-Image.
- Published in:
- Journal of Applied Social Psychology, 2011, v. 41, n. 11, p. 2753, doi. 10.1111/j.1559-1816.2011.00843.x
- By:
- Publication type:
- Article
The Nature of Self-Reported Guilt in Consumption Contexts.
- Published in:
- Marketing Letters, 2003, v. 14, n. 3, p. 159, doi. 10.1023/A:1027492516677
- By:
- Publication type:
- Article
Learning to Click : An Evaluation of the Personal Response System Clicker Technology in Introductory Marketing Courses.
- Published in:
- Journal of Marketing Education, 2010, v. 32, n. 1, p. 93, doi. 10.1177/0273475309344806
- By:
- Publication type:
- Article
Reimagining marketing strategy: driving the debate on grand challenges.
- Published in:
- 2022
- By:
- Publication type:
- Editorial
Enhancing consumer engagement in an online brand community via user reputation signals: a multi-method analysis.
- Published in:
- Journal of the Academy of Marketing Science, 2019, v. 47, n. 2, p. 349, doi. 10.1007/s11747-018-0617-2
- By:
- Publication type:
- Article
The impact of a sales team’s perceived entitativity on customer satisfaction.
- Published in:
- Journal of the Academy of Marketing Science, 2018, v. 46, n. 2, p. 190, doi. 10.1007/s11747-017-0573-2
- By:
- Publication type:
- Article
The argument for consumer-based strategy papers.
- Published in:
- 2016
- By:
- Publication type:
- Editorial
Encouraging Use of Coupons to Stimulate Condom Purchase.
- Published in:
- American Journal of Public Health, 1999, v. 89, n. 12, p. 1866, doi. 10.2105/AJPH.89.12.1866
- By:
- Publication type:
- Article
Condom-Carrying Behavior among College Students.
- Published in:
- 1997
- By:
- Publication type:
- Letter
How Consumers Respond to Embarrassing Service Encounters: A Dehumanization Perspective.
- Published in:
- Journal of Marketing Research (JMR), 2023, v. 60, n. 4, p. 646, doi. 10.1177/00222437221130721
- By:
- Publication type:
- Article
The Signal Value of Crowdfunded Products.
- Published in:
- Journal of Marketing Research (JMR), 2021, v. 58, n. 4, p. 644, doi. 10.1177/00222437211012451
- By:
- Publication type:
- Article
Marketers Project Their Personal Preferences onto Consumers: Overcoming the Threat of Egocentric Decision Making.
- Published in:
- Journal of Marketing Research (JMR), 2021, v. 58, n. 3, p. 456, doi. 10.1177/0022243721998378
- By:
- Publication type:
- Article
Constraining Ideas: How Seeing Ideas of Others Harms Creativity in Open Innovation.
- Published in:
- Journal of Marketing Research (JMR), 2021, v. 58, n. 1, p. 95, doi. 10.1177/0022243720964429
- By:
- Publication type:
- Article
The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions.
- Published in:
- Journal of Marketing Research (JMR), 2019, v. 56, n. 5, p. 879, doi. 10.1177/0022243719846063
- By:
- Publication type:
- Article
When Do Consumers Avoid Imperfections? Superficial Packaging Damage as a Contamination Cue.
- Published in:
- Journal of Marketing Research (JMR), 2016, v. 53, n. 1, p. 110, doi. 10.1509/jmr.12.0388
- By:
- Publication type:
- Article
Managerial Empathy Facilitates Egocentric Predictions of Consumer Preferences.
- Published in:
- Journal of Marketing Research (JMR), 2015, v. 52, n. 2, p. 235, doi. 10.1509/jmr.13.0296
- By:
- Publication type:
- Article
Self-Threat and Product Failure: How Internal Attributions of Blame Affect Consumer Complaining Behavior.
- Published in:
- Journal of Marketing Research (JMR), 2012, v. 49, n. 5, p. 670, doi. 10.1509/jmr.11.0169
- By:
- Publication type:
- Article
Focus!! Creative Success Is Enjoyed Through Restricted Choice.
- Published in:
- Journal of Marketing Research (JMR), 2011, v. 48, n. 6, p. 996, doi. 10.1509/jmr.10.0407
- By:
- Publication type:
- Article
It's the Mind-Set That Matters: The Role of Construal Level and Message Framing in Influencing Consumer Efficacy and Conservation Behaviors.
- Published in:
- Journal of Marketing Research (JMR), 2011, v. 48, n. 3, p. 472, doi. 10.1509/jmkr.48.3.472
- By:
- Publication type:
- Article
The Effect of Experiential Analogies on Consumer Perceptions and Attitudes.
- Published in:
- Journal of Marketing Research (JMR), 2010, v. 47, n. 2, p. 274, doi. 10.1509/jmkr.47.2.274
- By:
- Publication type:
- Article
The Role of Imagination-Focused Visualization on New Product Evaluation.
- Published in:
- Journal of Marketing Research (JMR), 2009, v. 46, n. 1, p. 46, doi. 10.1509/jmkr.46.1.46
- By:
- Publication type:
- Article
Positive Consumer Contagion: Responses to Attractive Others in a Retail Context.
- Published in:
- Journal of Marketing Research (JMR), 2008, v. 45, n. 6, p. 690, doi. 10.1509/jmkr.45.6.690
- By:
- Publication type:
- Article
Thinking Inside the Box: Why Consumers Enjoy Constrained Creative Experiences.
- Published in:
- Journal of Marketing Research (JMR), 2007, v. 44, n. 3, p. 357, doi. 10.1509/jmkr.44.3.357
- By:
- Publication type:
- Article
The Influence and Value of Analogical Thinking During New Product Ideation.
- Published in:
- Journal of Marketing Research (JMR), 2002, v. 39, n. 1, p. 47, doi. 10.1509/jmkr.39.1.47.18930
- By:
- Publication type:
- Article
The Use of Visual Mental Imagery in New Product Design.
- Published in:
- Journal of Marketing Research (JMR), 1999, v. 36, n. 1, p. 18, doi. 10.2307/3151912
- By:
- Publication type:
- Article
Giving, Showing, Saying: Jean-Luc Marion and Hans-Georg Gadamer on Phenomenology, Hermeneutics, and Revelation.
- Published in:
- Religions, 2023, v. 14, n. 10, p. 1250, doi. 10.3390/rel14101250
- By:
- Publication type:
- Article
Always Reforming: Reflections on Martin Luther and Biblical Studies.
- Published in:
- 2022
- By:
- Publication type:
- Book Review
Standards of Beauty: The Impact of Mannequins in the Retail Context.
- Published in:
- Journal of Consumer Research, 2018, v. 44, n. 5, p. 974, doi. 10.1093/jcr/ucx072
- By:
- Publication type:
- Article
Making Sense from (Apparent) Senselessness: The JCR Lens.
- Published in:
- Journal of Consumer Research, 2017, v. 44, n. 4, p. 719, doi. 10.1093/jcr/ucx097
- By:
- Publication type:
- Article
Social-Recognition versus Financial Incentives? Exploring the Effects of Creativity-Contingent External Rewards on Creative Performance.
- Published in:
- Journal of Consumer Research, 2017, v. 44, n. 3, p. 536, doi. 10.1093/jcr/ucx062
- By:
- Publication type:
- Article
The Dark Side of Scarcity Promotions: How Exposure to Limited-Quantity Promotions Can Induce Aggression.
- Published in:
- Journal of Consumer Research, 2017, v. 43, n. 5, p. 683, doi. 10.1093/jcr/ucw056
- By:
- Publication type:
- Article
Tutorials in Consumer Research.
- Published in:
- Journal of Consumer Research, 2016, v. 43, n. 2, p. 199, doi. 10.1093/jcr/ucw022
- By:
- Publication type:
- Article
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices.
- Published in:
- Journal of Consumer Research, 2016, v. 42, n. 6, p. 879, doi. 10.1093/jcr/ucv096
- By:
- Publication type:
- Article
JCR Updates: A Note from the Editors.
- Published in:
- Journal of Consumer Research, 2015, v. 42, n. 2, p. 177, doi. 10.1093/jcr/ucv029
- By:
- Publication type:
- Article
The Evolution of JCR: AView through the Eyes of Its Editors.
- Published in:
- Journal of Consumer Research, 2015, v. 42, n. 1, p. 1, doi. 10.1093/jcr/ucv014
- By:
- Publication type:
- Article
Optimal Visualization Aids and Temporal Framing for New Products.
- Published in:
- Journal of Consumer Research, 2014, v. 41, n. 4, p. 1137, doi. 10.1086/678485
- By:
- Publication type:
- Article
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers’ Desire for the Brand.
- Published in:
- Journal of Consumer Research, 2014, v. 41, n. 3, p. 590, doi. 10.1086/676980
- By:
- Publication type:
- Article
Social Influence and Consumer Behavior.
- Published in:
- Journal of Consumer Research, 2014, p. S1, doi. 10.1086/670170
- By:
- Publication type:
- Article
From the Editors-Elect: Meaningful Consumer Research.
- Published in:
- Journal of Consumer Research, 2014, v. 41, n. 1, p. iii, doi. 10.1086/676452
- By:
- Publication type:
- Article
Consumer Reaction to Unearned Preferential Treatment.
- Published in:
- Journal of Consumer Research, 2013, v. 40, n. 3, p. 412, doi. 10.1086/670765
- By:
- Publication type:
- Article
I'll Have What She's Having: Effects of Social Influence and Body Type on the Food Choices of Others.
- Published in:
- Journal of Consumer Research, 2013, p. S61, doi. 10.1086/644611
- By:
- Publication type:
- Article
Do the Crime, Always Do the Time? Insights into Consumer-to-Consumer Punishment Decisions.
- Published in:
- Journal of Consumer Research, 2013, v. 40, n. 1, p. 64, doi. 10.1086/668641
- By:
- Publication type:
- Article
Food Decision Making.
- Published in:
- Journal of Consumer Research, 2013, v. 39, n. 5, p. iv, doi. 10.1086/669343
- By:
- Publication type:
- Article
Social Information in the Retail Environment: The Importance of Consumption Alignment, Referent Identity, and Self-Esteem.
- Published in:
- Journal of Consumer Research, 2012, v. 38, n. 5, p. 860, doi. 10.1086/660918
- By:
- Publication type:
- Article