Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleNew Perspective on Brand Portfolio Management.AuthorsKozielski, Robert; Kalińska-Kula, Magdalena; Medowski, MichałPublicationEuropean Research Studies, 2022, Vol 25, Issue 1, p846ISSN1108-2976Publication typeArticleDOI10.35808/ersj/2890