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- Title
A STUDY REGARDING ONLINE TRAFFIC ANALYTICS OF WEBSITES FOR PROFIT.
- Authors
SEBASTIAN, MOISA; JERČINOVIĆ, SILVIJE; COSMINA, TOADER; SIMONACARMEN, DUMITRESCU; COSMIN, SĂLĂȘAN
- Abstract
There are many entrepreneurs, either beginners or even having an e-commerce experience who consider that online traffic analysis and visitor tracking are of low importance. If one relies on a simple reasoning, it is not worthwhile to waste valuable time with traffic analyzes of sites because in time, site promotion will bring more visitors, which of course, will lead to increased sales. This reasoning is totally wrong and we will prove it in our work by answering questions such as: "how many visitors visit your site after advertising it?", "what percentage of total visitors buys that product?", "how do you know if the site you worked with so much is capable of selling?". If one can not answer these questions, it means that the entrepreneur has wasted a lot of time and money building and promoting a site that does not bring any profit.
- Subjects
INTERNET traffic; ELECTRONIC commerce; INTERNET sales; INTERNET security; WEB hosting
- Publication
Agricultural Management / Lucrari Stiintifice Seria I, Management Agricol, 2017, Vol 19, Issue 1, p81
- ISSN
1453-1410
- Publication type
Article