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- Title
Social Media's Impact on Rape Myth Acceptance and Negative Affect in College Women: Examining the #MeToo and #HimToo Movement.
- Authors
Nomamiukor, Faith O.; Wisco, Blair E.
- Abstract
This study examined how the #MeToo movement, and backlash against it (#HimToo), influence rape myth acceptance (RMA) and negative affect among female sexual trauma survivors and controls. We randomly assigned college women (N = 389) to three social media conditions that either promoted RMA (#HimToo), challenged RMA (#MeToo), or did not address rape myths (general social media (GSM)). The findings demonstrated that women in the #HimToo condition reported more RMA, whereas women in the #MeToo and GSM conditions reported less negative affect. The results highlight that the way we talk about rape on social media influences momentary affect and RMA.
- Subjects
UNITED States; SOCIAL media; STATISTICAL power analysis; SCALE analysis (Psychology); REPEATED measures design; SEX crimes; STEREOTYPES; DISINFORMATION; T-test (Statistics); STATISTICAL sampling; RAPE; PUBLIC opinion; DESCRIPTIVE statistics; CHI-squared test; EMOTIONAL trauma; ANALYSIS of variance; AFFECT (Psychology); PSYCHOLOGY of college students; STUDENT attitudes; DATA analysis software
- Publication
Violence Against Women, 2024, Vol 30, Issue 6/7, p1498
- ISSN
1077-8012
- Publication type
Article
- DOI
10.1177/10778012231181045