Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleUnderstanding influence in the blogosphere.AuthorsRockland, David B.AbstractA review of the research article "Intermedia Agenda Building of the Blogosphere: Public Relations' Role in the Network" by Adam Saffer, which was published by the Institute for Public Relations, is presented.SubjectsPUBLIC relations research; BLOGSPublicationPublic Relations Tactics, 2013, Vol 20, Issue 9, p7ISSN1080-6792Publication typeArticle