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- Title
CSR in Stakeholder Expectations: And Their Implication for Company Strategy.
- Authors
Dawkins, Jenny; Lewis, Stewart
- Abstract
Recent years have seen dramatic changes in the attitudes and expectations brought to bear on companies. Over ten years of research at MORI has shown the increasing prominence of corporate responsibility for a wide range of stakeholders, from consumers and employees to legislators and investors.
- Subjects
SOCIAL responsibility of business; BUSINESS planning; ORGANIZATIONAL behavior; ETHICAL investments; CORPORATE public relations; INVESTMENT policy; CONSUMER attitudes; EMPLOYEE attitudes; STOCKHOLDER attitudes; CORPORATE image
- Publication
Journal of Business Ethics, 2003, Vol 44, Issue 2/3, p185
- ISSN
0167-4544
- Publication type
Article
- DOI
10.1023/A:1023399732720