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- Title
旅游供应链整合、战略选择与旅游上市公司成长性 -- 基于模糊集定性比较分析
- Authors
孙 平; 康文青; 周晓明
- Abstract
The impact of the COVID-19 pandemic and the intensification of market competition challenge the survival and development of tourism although it is the strategic pillar industry of China's national economy. How to ensure the growth of tourism companies has become the focus of academic and industrial attention. Corporate growth is an important index to measure the sustained development ability of companies. However, existing studies mainly focus on the impact of a single factor on corporate growth, lacking the exploration of its complex antecedents. Based on the reality that the competition between companies has transformed into the competition between supply chains, this study uses the fuzzy-set qualitative comparative analysis (fsQCA), and takes 33 A-share tourism listed companies from 2010 to 2019 as the research objects to explore the configuration driving mechanism of tourism supply chain integration, entrepreneurial orientation and peer effect on corporate growth. The results are as follows. (1) The driving modes of high corporate growth of tourism listed companies include four types: "practicing internal skill hard," "comprehensive integration" and "shaping entrepreneurship leader image." The driving modes of low corporate growth can be divided into two types: "swimming with the stream" and "supply and demand mismatch." (2) Supply chain integration management is vital for tourism listed companies, entrepreneurial orientation has little impact on corporate growth, and the peer effect is a double-edged sword. (3) The internal mechanism of tourism supply chain integration is as follows: the coordination of supplier and customer integration of the supply chain is a prerequisite for helping the company grow, and internal integration is the key to achieve corporate growth. Compared with previous literature, the main contributions of this paper are as the follows. Firstly, the multiple factors from the research areas of supply chain integration and strategic choice are integrated into the studies of corporate growth by using the combination of research methods which mixed fsQCA with case analysis to analyze the complex antecedents and configuration driving mechanism of the growth of tourism listed companies, and provide a holistic guidance reference to the research on corporate growth. Secondly, this paper reveals the inner mechanism of tourism supply chain integration. It is found that internal integration is particularly important in the tourism supply chain and can act independently on corporate growth, which breaks the current situation that existing research on the tourism supply chain pays too much attention to supplier integration and customer integration, and verifies the universality of the conclusion that internal integration affects corporate growth. This paper finds that supplier integration and customer integration in the tourism supply chain must cooperate to achieve the effect of promoting corporate growth. That is to say, the upstream and downstream of the supply chain need collaborative management. This conclusion provides a new idea for the related research on the supply chain management of tourism listed companies. Finally, this paper provides corresponding solutions for the growth of tourism listed companies. It is necessary to strengthen the integration of the tourism supply chain and implement comprehensive and high-quality tourism supply chain management. We need to attach importance to the matching of strategic choice and tourism supply chain integration. Highlighting characteristic and branding development, not entrepreneurial orientation is the key to sustained corporate growth. This study enriches the theoretical perspectives and research methods of corporate growth and tourism supply chain, and provides references for the sustained and healthy growth of tourism companies.
- Publication
Nankai Business Review, 2022, Vol 25, Issue 5, p170
- ISSN
1008-3448
- Publication type
Article