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- Title
CONSIDERATIONS REGARDING THE INTEGRATION OF ARTIFICIAL INTELLIGENCE INTO THE MANAGEMENT OF ORGANIZATIONS.
- Authors
STOICA, Liliana Ciresica
- Abstract
The challenge facing society is to identify a way to meet customer needs in an innovative way, and Artificial Intelligence helps us achieve this innovation through creative ways. In this paper, we aim to study, from simple to complex, the overview of artificial intelligence technologies, the opportunities generated by their creation and implementation but also the consequences generated by it in the activity of all companies/corporations/and institutions regardless of work done. The subject is deepened by a case study on the process of transformation of an institution in the banking financial system that will allow us to highlight the origins, content, execution and consequences of the transformation process generated by the adoption of artificial intelligence.
- Subjects
ARTIFICIAL intelligence; ORGANIZATION management; ORIGINALITY; FINANCIAL institutions; CORPORATE culture
- Publication
Management & Marketing Journal, 2020, Vol 18, Issue 2, p205
- ISSN
1841-2416
- Publication type
Article