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- Title
GIVE AWAY THE STORE AND GET RICH.
- Authors
Castelluccio, Michael
- Abstract
The article discusses aspects of the business plan developed at eProject.com. The plan was created by the company's chief executive officer (CEO) Shane Jones. In 1999 the company decided to offer its project management software for free online. The firm then branched off into a line of software products. eProject's business model depends on collaboration, the free flow of information, and works best when as many parties are involved as possible. INSETS: DOUBLE TAKE.;E-Profit: High Payoff Strategies for Capturing the e-Commerce....
- Subjects
EPROJECT Inc.; BUSINESS planning; JONES, Shane; BUSINESS models; PROJECT management software; FREEWARE (Computer software); DIVERSIFICATION in industry; MARKETING strategy; ECONOMICS
- Publication
Strategic Finance, 2000, Vol 81, Issue 10, p59
- ISSN
1524-833X
- Publication type
Article