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- Title
La construcción del periodismo "localizado" en medios digitales europeos. Estudio de casos.
- Authors
Rivas-de-Roca, Rubén; García-Gordillo, Mar; Caro-González, Francisco J.
- Abstract
Introduction: Local journalism is emerging as a central political element in the shaping of local communities on the Internet. In an hyperconnected context, this research aims to conceptualize a form of public service: "localized" journalism. Method: This paper employs the study of cases research strategy to assess the journalistic "location" of the European Union in three local digital media from different countries: Berliner Zeitung, This is Local London and Sevilla Actualidad. This empirical approach through the study of cases works as a frame for a critical review of the literature on local journalism. Results and discussion: Superficiality and lack of digital languages are found in the examples. This can be counteracted by simple and practical information, as showed in the analyzed text of This is Local London addressing European seasonal clock change. The "localized" information requires a utilitarian view and new formulas that connect more with the audience, like transmedia narratives.
- Subjects
EUROPEAN Union; TRANSMEDIA storytelling; DIGITAL media; CASE studies; LOCAL mass media; MUNICIPAL services
- Publication
Revista Latina de Comunicación Social, 2020, Issue 75, p1
- ISSN
1138-5820
- Publication type
Article
- DOI
10.4185/RLCS-2020-1414