Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleREKLAMOS POVEIKIS KNYGŲ RINKOJE: VARTOTOJO PATIRTIES KONTEKSTAS.SubjectsADVERTISING; BOOK promotions; CONSUMERS; ECONOMIC competition; ATTITUDE (Psychology); SENSORY perception; BOOK industryPublicationKnygotyra, 2010, Issue 55, p181ISSN0204-2061Publication typeArticle