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- Title
Examining the Impact of an Email Campaign to Promote Physical Activity and Walking in Adult Women Six-Weeks and One-Year Post-Intervention.
- Authors
Reed, Julian A.
- Abstract
The purpose was to examine the impact of an email intervention campaign to increase physical activity among women. Participants' activity levels were assessed at baseline, immediately following the intervention and one year post intervention. (N=475) received weekly Walking Tips Intervention Emails (WTIE) for 6 weeks. Participants were primarily Caucasian, college-educated, middle-aged women with income greater than $60,000. Following the intervention a significant increase in weekly moderate intensity physical activity was found (37% [n=75]; t=-2.743, p=.007). Post-intevention the percentage of participants who walked 5 or more days significantly increased (N=103; t=-3.168, p=.002). Minutes of walking per day increased significantly (t=-2.114, p=.039) as well. The percentage of respondents reporting to exercise regularly for 6 months or more significantly increased.
- Subjects
PHYSICAL activity; PHYSICAL education; WOMEN'S health; WALKING; PHYSICAL fitness testing; HUMAN locomotion
- Publication
ICHPER-SD Journal of Research in Health, Physical Education, Recreation, Sport & Dance, 2009, Vol 4, Issue 1, p64
- ISSN
1930-4595
- Publication type
Article