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- Title
Consumer-Driven Changes in Food Marketing Channels: Organics and Sustainable Food Systems in the United States: Discussion.
- Authors
Batte, Marvin T.
- Abstract
The article discusses several articles concerning consumer demand. It says that "Defining Sustainable Food Market Segments: Do Motivations and Values Vary by Shopping Locale?," by Onozaka and colleagues consider the claims in fair trade, organic, and carbon footprint. Moreover, Peterson and Li's article on consumer preferences for processing scale and product origin examine whether consumers in the U.S. distinguish organic processed foods by supply chain operations scale and ingredient's origin.
- Subjects
UNITED States; CONSUMPTION (Economics); ORGANIC foods; ECOLOGICAL impact; CONSUMER preferences; SUPPLY chains; PROCESSED foods; CONSUMERS
- Publication
American Journal of Agricultural Economics, 2011, Vol 93, Issue 2, p604
- ISSN
0002-9092
- Publication type
Article
- DOI
10.1093/ajae/aaq151