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- Title
Parents’ Use of the V-Chip and Perceptions of Television Ratings: The Role of Family Characteristics and the Home Media Environment.
- Authors
Vaala, Sarah E.; Bleakley, Amy; Castonguay, Jessica; Jordan, Amy B.
- Abstract
Nearly 20 years after the Telecommunications Act of 1996, it is unclear how its mandates influence current parents’ mediation behavior. Parents of 2- to 17-year-old children (N = 1,431) were surveyed about their awareness and perceptions of the TV ratings system and use of the V-chip. Most (81%) parents knew about the ratings system and found it to be only “somewhat useful.” Only 16% of those parents had ever used the V-chip. Ratings awareness and perceptions and V-chip use varied with family characteristics. Policymakers should revisit how to provide better tools for mediating children’s viewing in this new information age.
- Subjects
UNITED States; V-chips; CONTENT rating of television programs; FAMILY mediation; TELEVISION viewing -- Social aspects; TELECOMMUNICATIONS Act of 1996 (United States); PARENT attitudes; DANGER perception; AWARENESS; LAW
- Publication
Journal of Broadcasting & Electronic Media, 2017, Vol 61, Issue 3, p518
- ISSN
0883-8151
- Publication type
Article
- DOI
10.1080/08838151.2017.1344668