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- Title
Newspoll vs Facebook - The Effect of Social Media on Opinion Polling.
- Authors
King, Simon
- Abstract
The article discusses the reported impact of social media on opinion polling as of 2013, focusing on the Facebook online social networking service, the Newspoll market research firm, and a 2011 telephone service-related report from the Australian Communications and Media Authority. The Australian Broadcasting Corporation's "Vote Compass" election tool is addressed, along with former Australian Prime Minister Kevin Rudd and Internet usage. Voting in Australia is also examined.
- Subjects
AUSTRALIA; PUBLIC opinion polls -- Social aspects; SOCIAL media &; politics; FACEBOOK (Web resource); NEWSPOLL (Company); RUDD, Kevin, 1957-; AUSTRALIAN Broadcasting Corp.; VOTING; AUSTRALIAN Communications &; Media Authority
- Publication
Flinders Journal of History & Politics, 2013, Vol 29, p17
- ISSN
0726-7215
- Publication type
Article