Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleEditorial: Consumer behavior.AuthorsKojima, Sotohiro; Baba, MasaoAbstractEditorial. Focuses on consumer behavior. Profile on marketing researcher Michel Laroche; Introduction of several articles on consumer behavior.SubjectsCONSUMER behavior; LAROCHE, MichelPublicationJapanese Psychological Research, 2001, Vol 43, Issue 4, p167ISSN0021-5368Publication typeEditorialDOI10.1111/1468-5884.00174