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- Title
Sustainable Varieties of Capitalism? The Greening of Steel Work in Brazil and Germany.
- Authors
Doering, Heike; Evans, Claire; Stroud, Dean
- Abstract
The sustainability agenda presents challenges for corporate strategies and has implications for employment relations. We argue that the institutional context in which a company isembedded can providean environment in which companies, and other social actors, perceive and act upon sustainability, for example in relation to environmental regulation, in a number of ways. We explore how pressures resulting from different institutional instantiations of the green agenda lead to contrasting responses within a single firm--from an approach that exploits negative institutional complementarities, such as the "low-skill trap," to one that benefits from strong institutional coherence facilitating skills formation and innovation in response to environmental legislation. the focus here is on a multinational steel company operating in Brazil and Germany.
- Subjects
GERMANY; BRAZIL; STEEL industry &; the environment; STEELCO-Brazil (Company); STEELCO-Germany (Company); CAPITALISM; STEEL industry; INDUSTRIAL relations
- Publication
Industrial Relations / Relations Industrielles, 2015, Vol 70, Issue 4, p621
- ISSN
0034-379X
- Publication type
Article
- DOI
10.7202/1034897ar