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- Title
Changing a Stereotype in Industry.
- Authors
Marrow, Alfred J.; French Jr., John R. P.
- Abstract
This article focuses the problems of re-education involving stereotypes in industry that are discussed jointly by two trained psychologists and insights are drawn from practical factory management and psychological research. A member of the management group in industry, whether executive or first-line supervisor is trained to be fact-minded. It is expected that his decisions will be based on factual evidence objectively appraised. Actually many of his judgments derive not from facts but from attitudes of which he may not be at all aware. Stereotypes such as "only men who look you in the eye are honest" or "all Negroes are lazy" are examples of these emotionally toned reactions. Such biased judgments in industry, whether in the employment office or at the management level, create problems for both company and worker. They may; for instance, be the basis on which some otherwise qualified persons are rejected for employment. Usually these fixed beliefs are held on the unconscious level and it is this hidden aspect of the stereotype which makes it the more difficult to change.
- Subjects
EDUCATION; STEREOTYPES; LEGAL judgments; PSYCHOLOGISTS; BEHAVIORAL scientists; ATTITUDE (Psychology)
- Publication
Journal of Social Issues, 1945, Vol 1, Issue 3, p33
- ISSN
0022-4537
- Publication type
Article
- DOI
10.1111/j.1540-4560.1945.tb02691.x